Data Deletion Instructions

Last updated: 12 September 2026

This page explains which data related to your Meta ad account (Facebook, Instagram) Plaithy stores, how to end our access at once, and how to request deletion of that data.

Provider and contact:

Canvena Ltd
Lieutenant Georgios M. Savvas 26, Shop 1-2, 8201 Geroskipou, Paphos, Cyprus
Email: hello@plaith.ai

For data we receive through our Meta app “Plaithy” (app ID 1474811601118762) — in particular data from the Meta ad accounts, Facebook Pages and pixels that clients share with us (section 11) — Canvena Ltd and its parent company Canvena Consulting LLC, 3119 Coral Way, Miami, FL 33145, USA, are joint controllers under Art. 26 GDPR. Canvena Consulting LLC operates the Meta app and the Meta business portfolio (business ID 1222653552033942) to which clients grant partner access; Canvena Ltd provides the Plaithy service and is your point of contact for all data protection requests. You can exercise your rights against either company. On request we provide the essence of our arrangement.

1. What Meta data we store

When you give us partner access to your Meta ad account, Plaithy stores:

  • The IDs of your ad account, your pixel and your Facebook page, and the name and profile picture of the Facebook Pages you shared with us.
  • Campaigns, ad sets and ads we created or changed, with their settings (e.g. budget, schedule, countries, audience traits, placements, destination URL, who the ad runs for and who pays for it) and Meta's notices about them, such as rejection reasons.
  • Ad creatives: headlines and ad texts, the images and videos we created or uploaded, and preview images from Meta.
  • Performance figures per campaign, ad set, ad and day: spend, impressions, reach, clicks, frequency, leads, purchases and purchase value, conversions and video views.
  • Audiences we created in your ad account: ID, name and size — no member lists.
  • Conversion events we reported to Meta (e.g. lead, purchase, appointment): type, event ID, campaign, ad and day, plus the consent information sent along, as a daily count. We do not store names, email addresses, phone numbers or IP addresses; only for events from your CRM we keep a hash of the email address or phone number so the same event is not reported twice.
  • The roles in your ad account from our account check; people appear there only as a hash of their Meta user ID, without names.
  • Competitors we monitor for you, with details from Meta's public Ad Library (advertiser, page, ad, run time).
  • Reports, analyses and campaign plans our AI team creates from this data, and lessons from successful ads (texts and figures).
  • Access tokens for the Meta API.

2. End our access at once

You can end our access yourself at any time, without waiting for us:

  1. Open Meta Business Settings (business.facebook.com/settings) for the business that owns your ad account. Only admins of that business can remove partners.
  2. Click Users → Partners.
  3. Select the partner “Canvena Consulting LLC” (business ID 1222653552033942) and remove it.

This ends our access to everything you shared with us through that partner. We then delete the data listed in section 1 within 90 days; to have it deleted sooner, request deletion as described in section 3.

3. Request deletion

Send an email to hello@plaith.ai and include the ID of your ad account. That is the number under which Meta lists your ad account.

We delete the data without undue delay, at the latest within one month of your request (Art. 12(3) GDPR), and confirm the deletion by email.

4. What we delete and what we have to keep

On your request we delete the data listed in section 1.

The exception is what our privacy policy requires us to keep:

  • Billing data: 10 years (statutory tax retention).
  • Backups: overwritten within 14 days.
  • Aggregated statistics that can no longer be linked to a person, a business or an ad account: not deleted, because they are no longer personal data.

Your campaigns and ads live in your Meta ad account and stay there until you delete them at Meta. Conversion events we have already reported to Meta are held by Meta; Meta's own terms apply to them.

5. Privacy policy

How we process personal data in general is explained in our Privacy Policy.