Plaithy
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Data Deletion Instructions

Last updated: 11 September 2026

This page explains which data related to your Meta ad account (Facebook, Instagram) Plaithy stores, how to end our access at once, and how to request deletion of that data.

Provider and contact:

Canvena Ltd
Lieutenant Georgios M. Savvas 26, Shop 1-2, 8201 Geroskipou, Paphos, Cyprus
Email: hello@plaith.ai

1. What Meta data we store

When you connect a Meta ad account to Plaithy, we store:

  • The IDs of your ad account, your pixel and your Facebook page.
  • Campaigns, ad sets and ads we created or changed, with their settings (e.g. budget, schedule, countries, audience traits, placements, destination URL, who the ad runs for and who pays for it) and Meta's notices about them, such as rejection reasons.
  • Ad creatives: headlines and ad texts, the images and videos we created or uploaded, and preview images from Meta.
  • Performance figures per campaign, ad set, ad and day: spend, impressions, reach, clicks, frequency, leads, purchases and purchase value, conversions and video views.
  • Audiences we created in your ad account: ID, name and size — no member lists.
  • Conversion events we reported to Meta (e.g. lead, purchase, appointment): type, event ID, campaign, ad and day, plus the consent information sent along, as a daily count. We do not store names, email addresses, phone numbers or IP addresses; only for events from your CRM we keep a hash of the email address or phone number so the same event is not reported twice.
  • The roles in your ad account from our account check; people appear there only as a hash of their Meta user ID, without names.
  • Competitors we monitor for you, with details from Meta's public Ad Library (advertiser, page, ad, run time).
  • Reports, analyses and campaign plans our AI team creates from this data, and lessons from successful ads (texts and figures).
  • Access tokens for the Meta API.

2. End our access at once

You can end our access yourself at any time, without waiting for us:

  1. Open your company's settings at Meta (Business Settings).
  2. Go to the Partners section (Business Settings → Partners).
  3. Select the partner through which you gave us access and remove it.

This ends our access to everything you shared with us through that partner. It does not delete data we have already stored — request that deletion as described in section 3.

3. Request deletion

Send an email to hello@plaith.ai and include the ID of your ad account. That is the number under which Meta lists your ad account.

We handle your request within the statutory period.

4. What we delete and what we have to keep

On your request we delete the data listed in section 1.

The exception is what our privacy policy requires us to keep:

  • Billing data: 10 years (statutory tax retention).

Your campaigns and ads live in your Meta ad account and stay there until you delete them at Meta. Conversion events we have already reported to Meta are held by Meta; Meta's own terms apply to them.

5. Privacy policy

How we process personal data in general is explained in our Privacy Policy.